This project will use PACT Analysis to evaluate the User Experience (UX) requirements throughout Trucomment's value chain, and identify and prioritise technical enhancements. We aim to apply emerging social media business models, UX trends for online journalism, and related issues in internet standards and intellectual property legislation
A report for a start-up company on the categories of potential customers, their requirements and expectations, and a rationale for development priorities to ensure maximum commercialisation and monetisation.
A series of insights / ideas on the aspects that end-users find appealing about the existing interface, and how users expect this to develop, and the relative usefulness of promoted content and direct advertising.
To give the company a competitive edge through understanding of disruptive technologies and human-computer interaction research, enhancing their capability to analyse market developments and to carry out usability testing.